EVs are accumulating in European storage facilities, presenting fresh challenges for the leading electric vehicle (EV) manufacturer globally.
BYD, with backing from Warren Buffet, is encountering obstacles as it expands into Chinese and international markets.
Reports indicate that Chinese-produced BYD models exported to Europe, the Middle East, and South Asia are grappling with quality issues.
Despite its record-breaking sales in 2023, outperforming Tesla as the largest EV manufacturer worldwide, BYD is grappling with setbacks.
Recent reports reveal that vehicles exported from China require extensive repairs upon reaching their destinations.
Vehicles arriving in Japan exhibit scratches, while those in Europe display mold, a problem that could have been prevented with proper treatment.
In markets like Thailand, where Chinese EVs have gained prominence, complaints about paint and plastic peeling have emerged.
Similarly, in Israel, BYD EVs reportedly warp under the weight of roof racks.
These issues appear to stem from logistical challenges rather than manufacturing defects. A BYD executive likened them to finding a chipped plate at a reputable restaurant.
Approximately 10,000 BYD cars remain idle in European warehouses since the end of last year, awaiting sale.
Ensuring stringent quality control along the global shipping route poses a new challenge for BYD. However, it remains unclear whether these issues are mere hiccups or demand serious attention.
BYD's sales declined in February 2024 due to an industry-wide slowdown.
It's anticipated to fall short of its goal of selling over 400,000 cars in international markets this year.